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Critical Media Project
Project type
Media Assistant & Digital Designer
CMS
WordPress
At Critical Media Project, I led a full brand and digital refresh — auditing and rebuilding the organization’s social media strategy from scratch, then handing it off for execution.
On the web side, I designed and built out a site extension translating existing curriculum into a usable, digital hub. I also managed a phased redesign of the website to boost visual appeal, UX, and SEO/mobile performance, and designed a multi-module curriculum package built directly into the site — while continuing to provide on-call troubleshooting, edits, and updates as needed.
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